I see a real resurgence in the country today for products made in America. Our focus is to design and create products that speak to the time-honored traditions that have made this country great such as handmade craftsmanship, authentic rich leathers and quality workmanship.
There’s a nostalgic feel about the products we make . . . most of them could have been made 100 years ago and many are made using turn-of-the-20th-century methodology and machinery. Our products are true Americana; forged as our forefathers intended by people who care and take pride in making a beautiful product.
Recently an interviewer for an on-line magazine asked me about our seeming focus on customer service and high quality products and asked if I felt that focus was largely missing in today’s hectic society. You know, I guess I just didn’t realize there was another way to do business . . . I didn’t realize that good customer service and quality products are optional. In my way of thinking if you don’t provide excellent service and high quality products for your customers, there is no good reason to be in business.
There are only two things that determine what things are worth – the time it takes to build them and the materials from which they’re made. So, if you want to make it cheaper, all you have to do is put less time and cheaper materials into it and quality suffers. We don’t cut corners to make it for less . . . that’s not what our customers expect from us. They are looking for something of value that is genuine and long-lasting. Many years down the road when someone comes across a product that says “Col. Littleton – Made in Lynnville, Tennessee USA” my goal is that it retain the character and beauty it had the day it was made, and my hope is that people will know that a lot of heart and soul went into it.
It’s not really all that complicated. You just have to make and deliver an excellent product and take care of your customers. It seems that everyone today is talking about thinking “outside the box.” At Col. Littleton we feel there’s a lot of good stuff “inside the box,” and that the old, established rules are still viable in the world we live in today.