Colonel: “I like to think that we influence people with what we do… that we make a product people enjoy getting and enjoy using… something they feel good about. And I get inspired trying to treat people right. I want our customer service to be as good as we can make it, and maybe the best there is out there. It inspires me to give people a good experience, to make them feel good. I want them to feel that somewhere in America, it’s still the way it ought to be… that your word means something, you stand behind it, you deliver a good product, and if you need help, they’ll help you out. Good customer service and treatin’ people right motivates me every day… it’s kind of like courtin’ an old maid, you just can’t overdo it! *laughs* You know, I think that speaks for itself.”